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Festival Marketing and Communications Manager, Bare Lit Community Interest Company

Description

JOB IDENTIFICATION 

Job title: Marketing and Communications Manager
Responsible to: Festival Directors
Date: January 2020 - June 2020
Responsible to the Festival Directors
Remote working with regular meetings in London

ABOUT US
Bare Lit Festival is an annual, South East London-based literature festival celebrating the work of writers of colour. The festival brings together poets, journalists, playwrights and novelists of colour with readings and discussions, performances and debates, networking opportunities and workshops.

JOB PURPOSE
An exciting opportunity to lead marketing for Bare Lit Festival in 2020, our fifth anniversary edition. The Marketing and Communications Manager is responsible for the research, planning and delivery of external promotion for Bare Lit Festival 2020. They will also support partnership development and community outreach.

Main tasks

  • Create audience focused communications strategy in collaboration with directors to ensure sales and audience targets are met

  • Create sales and audience targets with directors and engage in continuous monitoring of success to meet these

  • Work with Press Officer to maximise coverage

  • Test different methods and tools

  • Implement target-focused and consistent strategy across all channels including offline, website, facebook, twitter and instagram

  • Communications delivery across all channels

  • Produce digital content and ensure all information is well-presented and in line with brand identity 

  • Identify opportunities to increase ticket promotion, sales and income

  • Maintain and develop new partnerships

  • Support community outreach

Skills and experience

  • At least three years of experience in marketing and communications

  • Results-focussed and flexible

  • Interest in the aims of the festival

  • Fluent with the use of Google docs

  • Proven content creation and graphic design skills (able to use Adobe Indesign; Adobe Premiere Pro)

  • Experience in devising and delivering social media campaigns and measuring their impact

  • Proven experience in running successful marketing campaigns

To apply

Please share your CV and a short cover letter with us via email by November 18th, 2019.

Your cover letter should give examples of how your skills and experience are relevant to each of the required skills and experience criteria.