Developing a Marketing Strategy in the Arts
Guildhall School of Music & Drama
- Webinar
- Get tickets
Tue, 17 Feb 2026 "> published -
Event Description
This online evening course will provide an in-depth introduction to marketing strategy in arts and cultural organisations, exploring why thoughtful, big-picture marketing is essential for long-term success.
Marketing may seem like a series of ever-changing tactics and tools - this course will explore why it's important to not just jump on the latest trend but to take time to consider the big picture and deliver thoughtful strategic marketing that plugs directly into your organisation's vision, mission and values.
Course Fee: £220
Event Overview
- Event Title: Developing a Marketing Strategy in the Arts
- Type: Webinar
- Date: Wed, 22nd Apr 2026 to Wed, 27th May 2026
- Location: Remote
Useful Links
Contact Details
- Contact name: Short Courses
- Contact email: [email protected]
About Guildhall School of Music & Drama
Ranked number one in Arts, Drama & Music by the Complete University Guide 2025. A global leader in creative and professional practice, we promote innovation, experiment and research, and are also one of the UK’s leading providers of lifelong learning in the performing arts, offering inspiring training for children, young people, adult learners, and creative and business professionals.