Marketing Manager | Arts Jobs

Job Summary

The Marketing Manager will work closely with the Head of Marketing & Communications in delivering the theatre's marketing, communications and audience development strategies to achieve ambitious growth in both audiences and ticket sales.

Job Description

This is an exciting opportunity for the right candidate to help shape the marketing for Watford Palace Theatre, across the full marketing spectrum - traditional and digital, to consumer and to business. The successful applicant will raise reach, awareness, engagement, conversion and loyalty. This role supports growing priority audiences, developing brand profile/reach, and the Palace
distinctiveness and consistency across all campaigns and activity, across all platforms and
channels.
This post is designed for a 'doer' - a team player who gets involved. Someone who is hands on with a practical and positive attitude and is able equally to plan and project manage to deadline.

Job Requirements

Relevant and strong experience in a marketing role.
Demonstrable evidence of driving sales and growing audiences.
Evidence of shaping marketing activity based on insights and data.
Proven track record of managing successful digital and traditional marketing campaigns.
Exceptional written and verbal communication skills.
Excellent creative (digital) content creation skills.
Expertise in digital marketing tools and analytics platforms e.g. Meta Ads Manager, Google Analytics, Spektrix.
Creative flair, analytical mindset and audience focussed approach.

Job Responsibilities

Plan and implement effective insight and data-driven marketing campaigns.
Support brand and audience development, brand visibility and income generation.
Support the implementation of the wider cross platform Digital Marketing Strategy.
Innovate and explore experimentation in our marketing output.
Contribute to SEO, paid social, website and optimisation, CRM and digital analytics to ensure a strong online presence and effective conversion.
Champion the consistent and bold brand identity, tone of voice and visual style.
Support media relationships and PR campaigns.
Develop the understanding of, and growing audiences, using tools like Spektrix, regional demographics data, Audience Finder, Illuminate, Google Analytics and other tools to inform audience development and engagement.
Contribute to the segmentation, CRM and targeted campaigns to ensure effective engagement with both current and prospect audiences.
Track and report on KPIs.
To keep abreast of indust

Useful Links

https://watfordpalacetheatre.co.uk/about-us/work-for-the-palace/

Job Overview

Job Title: Marketing Manager
Salary: £30k-£40k
Hours: Full time
Artform: Theatre
Role: Marketing & Digital
Contract: Permanent
Closing date: Thu, 30 Apr 2026
Location:

London

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Job: Marketing Manager

Organisation: Watford Palace Theatre

Postcode: WD17 1JZ

How to Apply

Please submit an up to date CV, via email to [email protected], with MARKETING MANAGER in the subject line.

Contact name: Samantha Ford
Contact email: [email protected]

Apply now

About Watford Palace Theatre

Watford Palace Theatre is a successful, inclusive, and ambitious theatre. We have a beautiful Edwardian 600-seat proscenium arch Theatre. We receive core funding from ACE and strong partnership support from Watford Borough Council, with whom we have a successful working relationship.

As a midscale production house we have a progressive history as one of the most respected and artistically ambitious midscale regional theatres in the UK and a pioneer of Theatre in Education/Community engagement.

Find out more