Essential
Significant experience in audience development, marketing, audience engagement and delivering audience growth
Experience developing and delivering audience strategies informed by audience insight, data and organisational objectives.
Excellent communication and relationship-building skills
Experience line managing and developing individuals and teams.
Strong understanding of CRM, audience data, segmentation and
performance reporting.
Excellent project management and organisational skills, with the ability to manage multiple priorities and deadlines simultaneously.
Experience managing budgets and monitoring campaign performance against agreed targets.
A proactive and self-motivated approach
Desirable
Experience working in the arts, culture, entertainment
Experience marketing subscription, membership or digital products.
Experience working on large-scale touring productions or venue-based campaigns.
Knowledge of website management and digital optimisation